Today and for the past few decades, KIX 104 has been Northwest Arkansas’s most listened to radio station. One of our every four people in the Northwest Arkansas metro spend time with KIX each week. KIX 104’s musical focus is on today’s country while always having respect for the artists that Northwest Arkansas has grown up on listening to KIX.

The on air personalities include Arkansas’s own Bobby Bones in mornings, mid-days are hosted by the nationwide voice of the LPGA tour, Michael Kaufman and 10+ year market fixtures, Jake & Woody, drive Northwest Arkansas home each afternoon.

KIX 104’s audience composition is a mirror image of the metro composition of Northwest Arkansas so no matter what audience you’re trying to activate; KIX 104 can help you reach your goals.